In the prologue to his Gospel, John the apostle makes it clear that Jesus is God Himself. Although he reveals some very profound theological truths in the prologue, these truths are practical, as well. They are not merely talk.
The Gospel here places emphasis on the relationship that God had with the logos, Jesus, in the beginning. The Gospel author has already mentioned this in the previous sentence of His Gospel. However, the author saw it as important that he emphasize this.
If John the apostle thought it important to emphasize God's relationship with Jesus from the very beginning, what emphasis should we be placing on our own relationship with God? If it was a very strong thing in Jesus's life, shouldn't it be in ours as well? Yes, it should be, and can be. If we give up our desires in order to imitate Christ, then we can start a personal relationship with God.